Passion, Love for the environment, Sustainability, Quality.

After the Second World War everything was difficult but my grandparents Giuseppe (Gisep) Zafiri and Concettina (Cuncesa) Benedettina, after years of hard work, managed to buy their own land and house in the S. Giovanni valley in Calamandrana, a small village in Piedmont. Thus began, in 1949, the production and sale of Zafiri wines.

Helped by their children Angela, Carlo and in particular Federico (my dad), they increased the amount of land cultivated, concentrating on the production of fruit and red wine such as Barbera d'Asti and Dolcetto d'Asti.

Handed down from parents to children, passions and dreams form the basis of our products.


The San Giovanni valley is reminiscent of an enchanted valley, with soft hills protecting it from the wind and a thousand colours and curves filling the view.

The town of Calamandrana has rich soil with a high vocation for wine, fruit and vegetables. Thanks to this characteristic and to the hard work done over the years by generations of farmers, today its landscapes are part of the 50th UNESCO site "The wine-growing landscapes of Piedmont: Langhe-Roero and Monferrato".  The combination of territory and tradition has led to the creation of an extraordinary terroir, famous throughout the world for its wine-making culture, where generations of men have followed one another in hard work in the vineyard and in the production of excellent wines, such as Nizza DOCG, Barbera d'Asti DOCG, Freisa d'Asti DOC, Cortese dell'alto Monferrato DOC, Canelli DOCG and Asti Spumante.